Several members of the Easterling family provide business and marketing consulting services. Our forte is a very high degree of creativity and implementation of unified, integrated marketing strategies that position companies and products as number one in their market, and increase company and brand valuation. We have over twenty-five years of experience in a wide range of sectors including the entertainment industry, television, CATV, satellite, wireless, broadband, and consumer products/services.
Most recently, Virgin Iconic helped turn around a wireless backhaul company, and helped create a new technology company, Firefly LiFi. Virgin Iconic named the company and products, handled trademarks, built the brand, created collaterals (brochures, spec sheets, white papers), conducted market/business development, created websites, optimized SEO, managed tradeshows/events, and created the "investor slide deck" PowerPoint presentations that raised capital.
Todd Easterling is an author and businessperson originally discovered by the Pinder Lane Garon-Brooke Agency of John Grisham fame. He previously worked with HBO, Disney, and other entertainment and technology companies—a highlight being the reception of a group Emmy from the Academy of Television Arts and Sciences. Most recently—wanting to make the best use of the quarantine/lockdown—Todd focused on completing Genetic World, his latest book. Since publication, Genetic World has been in the top 1% of sales on Amazon in the USA, and #1 in Medical Thrillers in France (digital/Kindle edition). And on June 17th, Genetic World landed as #1 on three Best Seller lists in Canada, surpassing ten Stephen King novels, Dan Brown's The Da Vinci Code, George R.R. Martin's Game of Thrones, and other books.
His novels have been influenced by experts who kindly provided technical input, such as Sir Ian Wilmut (first scientist to clone a mammal/Dolly the sheep), and Dr. Raul Cano, the scientist who extracted dinosaur DNA from ancient amber—which helped encourage the late great Michael Crichton to write Jurassic Park. Nobel Prize (2020) winning geneticist Jennifer Doudna also kindly provided input on CRISPR/Cas9 gene editing—biotechnology featured in Genetic World, and the focus of acclaimed writer Walter Isaacson’s The Code Breaker (Simon & Schuster).
For publishing and book-to-film inquiries, please visit: Todd Easterling
Emily Easterling and Hayley Easterling are available for TV & movies (acting), and backstage behind-the-camera positions.
They have appeared in several movies and on ABC Television's Fresh off the Boat TV series. Hayley Easterling appeared in "Framed: The Adventures of Zion Man," produced by award-winning director Brenda Lee Lau.
Hayley also acted in the movie "Milvio," which was presented at the Festival de Cannes, and was winner of the 9th annual Brazilian Film Festival and San Diego International Kids Film Festival. It also received honorable mention at the Lionshead Film Festival, and was nominated at the Los Angeles Cinefest. Milvio is currently available on Amazon Prime.
Easterling Group Real Estate Brokerage, a unique family-owned brokerage for Sellers and Buyers with the marketing and promotion expertise of a Fortune 100 Marketing & PR Agency.
We are licensed throughout California, member of the MLS, and Realtor® association (National, California, and San Diego North County).
Since we own the brokerage we have the ability to set lower commissions for the sales of homes, and can also provide buyers with a credit in escrow paid by sellers.
La Costa Town Square (TM) is the newest shopping center in San Diego North County. The Easterling Group owns, manages, and offers online advertising on the shopping center's website.
Links to news reports on Firefly LiFi, a recent client of the Easterling Group, and picture of CEO giving presentation prepared by the Easterling Group, in Paris France:
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